What does Field Marketing offer
With the integrated Field Marketing solution, your company’s merchandisers can easily and quickly collect information from the market such as prices, stock records, shortages, competition , fixed assets, special promotions, responses to questionnaires, etc. It is mainly aimed at FMCG companies or below-the-line marketing advertising companies that undertake merchandising projects on behalf of third parties.
Provides the following features:
✓ Assortment management
✓ Management of store groups, sizes and typologies
✓ Support functions such as faces, price monitoring (invoicing), out of stock (shortages), shelf/warehouse stock (in the shelf and in the warehouse)
✓ Competition monitoring
✓ Manage daily merchandiser schedule
✓ Record GPS position
✓ Point, shelf and competition photography
✓ Project time per point (PoP) measurement
✓ Record PoP materials, views
✓ Record goals and actions
✓ Sell Out actions
✓ Run questionnaires